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METAVERSE: AR UNBOXING

Motion Graphics, 3D, AR, Creative Direction

CLIENT: SONY

When Sony wanted a one-of-a-kind unboxing experience for their LinkBud wireless earbuds, I was thrilled to help craft five digital environments using AR. Users could explore gaming, music, social, crypto, and product metaverses by scanning a QR code with their phones. Central to the experience was a digital NFT, showcasing how the LinkBuds seamlessly integrate with each metaverse in a never-ending video.

Patrick Dawid 2025

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