THE PLANET PROJECT
3D, Motion Graphics, Creative Direction
CLIENT: Internal Project
YEAR: 2020
The Planet Project is a collaborative effort to bring attention to the devastating effects of plastic use on our planet. With 9.2 billion metric tons of plastic produced worldwide, it's crucial to educate and inspire individuals to reduce their own waste-footprint and make a positive impact on the environment. Using powerful visuals and a compelling message, our goal is to promote awareness and inspire change.
As a part of this initiative, I helped craft the visual elements that effectively communicated the urgent need for change. Our approach used stunning visuals to demonstrate the consequences of plastic use, shedding light on the issue and motivating individuals to take action and make a difference.
As a part of this initiative, I helped craft the visual elements that effectively communicated the urgent need for change. Our approach used stunning visuals to demonstrate the consequences of plastic use, shedding light on the issue and motivating individuals to take action and make a difference.